Traditionally We Thought To Progress Is To Move Forward
To have gained from the moment before. To continue to push upwards & onwards. Fulfilling our dreams was a case of sacrifice and growth as we drive further forward into the unknown.
But we were wrong...
Life Often Works Backwards
To go Fast, you need to go Slow To be Strong, you need to be Vulnerable To be Free, you need to have Discipline To get Busy, you need to get Quiet To Perform, you need to Recover
You need to Sleep to Move
8hours is an enablement brand
We Focus On Your Sleep So You Can Find Your Potential
We are focusing on the 8hours which have typically been forgotten and tossed to the side by performance brands. Because, let's face it, nobody really cares about the act of sleeping - its very definition is a state of 'unconsciousness'. Yet we believe it is the foundation of your performance, focus and potential - whatever that means to you specifically.
And modern science is on our side
The Effect Of Sleep Loss On Performance
If you've ever tried to perform after a bad night of sleep, you probably don't need a study to know this is to be true. But here you go anyway. Even one night of acute sleep loss (<6 hours of sleep) leads to:
Overall performance: -7.6% vs. baseline Skill based performance: -29.8% vs. baseline Strength-Endurance: -9.9% vs. baseline Anaerobic power: -6.3% vs. baseline HIIT: -6.2% vs. baseline Speed/Power endurance: -5.6% vs. baseline Strength: -2.9% vs. baseline
Can you imagine what sustained sleep loss does to your performance and productivity?
